FREETIME PROJECT, s.r.o. logo

FREETIME PROJECT, s.r.o.

The Everyman
Sports·Ski School·profiski.cz

Serves Families and individuals interested in skiing and snowboarding lessons in the Jeseníky Mountains.

ProximaNovaExperiencedReliableEnthusiasticApproachable11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

ProfessionalismSafetyCustomer SatisfactionExpertise

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#585857

Accent

#262524

Background

#868685

Accent

#d9d9d8

Accent

#b0afaf

Accent

#fdfdfd

Background

warm palette(6w/0c)Gray

Typography

Headings set in ProximaNova (a sans-serif — clean, modern, and optimized for digital), body in Lato (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.

Aa
ProximaNovaHeadingsSans Serif
Aa
LatoBodySans Serif
Aa
Open Sanssecondary_headingSans Serif
Aa
ProximaNova-SemiboldnavigationSans Serif
Aa
CookiecaptionHandwritten
Aa
ArialUISans Serif

Logo Anatomy

FREETIME PROJECT, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, dynamic.

Type

Combination Mark

Primary Shape

circle

Contains

Icon + Text

Complexity

5/10

moderncleandynamic

Brand Character

FREETIME PROJECT, s.r.o. is authoritative and decisive, energetic and passionate.

Enthusiasm
80%
Confidence
75%
Warmth
60%
Formality
50%
Urgency
45%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

lyžařská školapůjčovnaservis lyžíJesenikyProfi SKi

Design Playbook

Photography

action, outdoor, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Next.js.

Built withNext.js

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

en

FREETIME PROJECT, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FREETIME PROJECT, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: circle

Complexity50%
moderncleandynamic

Brand Codes

#393837

Signature ColorSupporting

Used as the primary background color, creating a modern and sporty feel.

Consistency75%
Website
ActiveOccasional

ProximaNova

Typography CodeSupporting

Used for headings and body text, providing a clean and readable experience.

Consistency80%
Website
ActiveOccasional

Ribbon-Mountain Logo

Signature ShapeSupporting

The logo features the word "PROFI" in a ribbon-like shape above a stylized mountain range, representing the ski school's focus.

Consistency90%
Website
ActiveOccasional

More brands in Sports

Explore other brands in this industry to compare visual identities.