PROFROST, a.s. logo

PROFROST, a.s.

The Innocent

S láskou k pekařskému řemeslu…

Food Production·Baked Goods·est. 2020·profrost.cz

Serves Bakeries and food service businesses

Open SansTraditionalReliableQuality-focusedLocal10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

TraditionQualityCustomer SatisfactionLocal Production

Color Intelligence

PROFROST, a.s. anchors on Orange (#843d0e) as their primary brand signal, paired with Blue (#0470b9), and accented by Blue. The palette leans warm — inviting and energetic.

#843d0e

Primary

#0470b9

Secondary

#a8ccdb

Accent

#e6311d

Accent

#e1a496

Accent

#aa5500

Accent

warm palette(4w/2c)Orange · Blue · Red

Typography

Headings set in Oswald (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).

Aa
Open SansBodySans Serif
Aa
OswaldHeadingsSans Serif

Logo Anatomy

PROFROST, a.s. uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.

Type

Wordmark

Primary Shape

rectangle

Contains

Text

Complexity

3/10

cleanmodern

Brand Character

PROFROST, a.s. is authoritative and decisive, warm and approachable, energetic and passionate.

Warmth
80%
Confidence
75%
Enthusiasm
70%
Formality
60%
Nostalgia
45%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

direct

Signature Words

pekařskémuřemesluprofrost

Design Playbook

Photography

product, food

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Nationwide presence, headquartered in Prostějov, CZ, communicating in 2 languages.

Origin

CZ

Headquarters

Prostějov, CZ

Market Scope

national

Languages

cs, en

PROFROST, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by PROFROST, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Wordmark
Text

Primary shape: rectangle

Complexity30%
cleanmodern

Brand Codes

Dark Red

Signature ColorSupporting

Used for primary buttons and accents (#e6321e)

Consistency70%
Website
ActiveOccasional

S láskou k pekařskému řemeslu

CatchphraseSupporting

Repeated phrase emphasizing the love for baking.

Consistency80%
WebsiteSocial
ActiveOccasional

More brands in Food Production

Explore other brands in this industry to compare visual identities.