Projektová kancelář
The Ruler“Komplexní příprava průmyslových staveb, firemních areálů, revitalizace brownfieldů, rekonstrukcí a přístaveb stávajících objektů.”
Serves Developers and investors
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Projektová kancelář anchors on Red (#c22e20) as their primary brand signal, paired with Gray (#2e2f30). The palette leans warm — inviting and energetic.
#c22e20
Primary
#2e2f30
Secondary
#ffffff
Background
#000000
Text
#fcfcfd
Surface
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Work Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Projektová kancelář uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Projektová kancelář is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
first_plural
college
formal
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Cranberry
Used in the logo and as an accent color throughout the website.
Playfair Display
Used for headings, conveying a sense of classic elegance.
Profession-focused
Naming services based on the profession (statika, zdravotní technika, etc.)
Red Arcs
A series of three concentric red arcs forming a semi-circular shape.
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