R7 reality logo

R7 reality

The Ruler

R7 reality – Realitní inzertní portál R7

Real Estate·Real Estate Portal·r7.cz

Serves Individuals and businesses looking to buy, sell, or rent properties in the Czech Republic

RobotoReliableProfessionalModernAccessible10/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

TransparencyEfficiencyCustomer FocusInnovation

Color Intelligence

and accented by Gray. The palette leans warm — inviting and energetic.

#151515

Text

#7f7f7f

Accent

#010101

Text

#fefefe

Background

#cfcfcf

Accent

#4b4b4b

Text

warm palette(6w/0c)Gray

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
MontserratHeadingsSans Serif
Aa
Open Sanssecondary_headingSans Serif
Aa
Roboto CondensedUISans Serif
Aa
Instrument SansnavigationSans Serif
Aa
FigtreecaptionSans Serif

Logo Anatomy

R7 reality uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

4/10

moderncleanprofessional

Brand Character

R7 reality is formal and professional, authoritative and decisive, cool and detached.

Confidence
80%
Formality
70%
Technicality
60%
Enthusiasm
55%
Urgency
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

RealityRealitníInzertní portál

Design Playbook

Photography

real estate, interior, exterior

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

top_navigation

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

R7 reality is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by R7 reality. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: rectangle

Complexity40%
moderncleanprofessional

Brand Codes

R7

Naming ConventionSupporting

Short, memorable name for a real estate portal.

Consistency90%
Website
ActiveOccasional

010101

Signature ColorSupporting

Very dark grey used for text and some background elements, creating a modern and serious feel.

Consistency80%
Website
ActiveOccasional

Roboto

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency75%
Website
ActiveOccasional

R7

Typography CodeSupporting

The letters 'R' and the number '7' are displayed in a bold, sans-serif typeface.

Consistency90%
Website
ActiveOccasional

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