What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
RAFO Papírnictví anchors on a vivid Pink (#e90880) as their primary brand signal, paired with Blue (#1f203b), and accented by Pink. The palette leans warm — inviting and energetic.
#e90880
Primary
#1f203b
Secondary
#f3c5e0
Accent
#e82d88
Accent
#ed92c2
Accent
#e95fa4
Accent
Typography
Headings set in Ubuntu (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
RAFO Papírnictví uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
RAFO Papírnictví is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
product_focused
natural
full_color
flat
horizontal
rounded
moderate
image_carousel
Digital Footprint
Built on Shoptet.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
RAFO Papírnictví is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by RAFO Papírnictví. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
#e90880
Bright pink color used for the logo and key elements, creating a playful and energetic feel.
Noto Sans
Clean and readable font used throughout the website, ensuring clarity and accessibility.
Největší papírnictví
Claiming to be the largest stationery store, emphasizing the wide selection available.
RAFO logotype
The RAFO logotype features a bold, rounded sans-serif typeface in a bright pink color, often presented within a rectangular frame.
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