RT

Rako therm

The Ruler
Construction·Home Services·rakotherm.cz

Serves Homeowners and businesses in need of plumbing, heating, and gas services

Open SansReliableProfessionalLocalPractical10/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

Quality workmanshipCustomer satisfactionReliabilityProfessionalism

Color Intelligence

Rako therm anchors on a muted Blue (#b3bfc5) as their primary brand signal, and accented by Gray. The palette leans cool — projecting trust and professionalism.

#35393d

Text

#edecec

Background

#191a1c

Text

#525150

Accent

#7c7d7f

Accent

#b3bfc5

Primary

cool palette(2w/4c)Gray · Blue

Typography

Headings set in Georgia (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
GeorgiaHeadingsSerif
Aa
Arialsecondary_headingSans Serif

Logo Anatomy

No logo detected

Brand Character

Rako therm is authoritative and decisive, warm and approachable.

Confidence
80%
Warmth
70%
Formality
65%
Technicality
60%
Enthusiasm
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

instalatértopenářrevize plynu

Design Playbook

Photography

realistic, stock

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Rako therm is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Rako therm. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Brand Codes

#35679b

Signature ColorSupporting

Blue used for headings and links.

Consistency85%
Website
ActiveOccasional

Wavy lines

Signature ShapeSupporting

Three red wavy lines are used as a visual element in the logo.

Consistency90%
Website
ActiveOccasional

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