Ray Service, a.s. logo

Ray Service, a.s.

The Creator
Manufacturing·Cable Harnesses & Electromechanical Assemblies·rayservice.com

Serves Aviation and defense customers

CambayInnovativeReliableTechnicalModern11/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

QualityInnovationCustomer FocusReliability

Color Intelligence

Ray Service, a.s. anchors on a vivid Red (#f9451b) as their primary brand signal, paired with Blue (#192c4a), and accented by Red. The palette balances warm and cool tones.

#f9451b

Primary

#192c4a

Secondary

#eac9c4

Accent

#ee582f

Accent

#000937

Accent

#202429

Accent

balanced palette(3w/3c)Red · Blue

Typography

Headings set in museo300 (a sans-serif — clean, modern, and optimized for digital), body in Cambay (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
CambayBodySerif
Aa
Open Sanssecondary_headingSans Serif
Aa
museo300HeadingsSans Serif
Aa
latoboldnavigationSans Serif

Logo Anatomy

Ray Service, a.s. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Ray Service, a.s. is formal and professional, authoritative and decisive, technically detailed.

Confidence
85%
Formality
70%
Technicality
70%
Warmth
50%
Enthusiasm
40%
Voice Person

third

Reading Level

college

CTA Style

formal

Signature Words

powerfulconnectionselectricalsystemsinnovative

Design Playbook

Photography

product, industrial

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withWordPress
Social
linkedintwitterfacebook

Market Presence

multinational, headquartered in Staré Město, CZ, communicating in 2 languages.

Origin

CZ

Headquarters

Staré Město, CZ

Market Scope

multinational

Languages

en, cs

Ray Service, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Ray Service, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

F9451B

Signature ColorSupporting

Used as a primary accent color for buttons and highlights.

Consistency90%
WebsiteSocial
ActiveOccasional

Cambay

Typography CodeSupporting

Used for headings and body text, providing a modern and clean look.

Consistency95%
Website
ActiveOccasional

Futuristic Humanoid

Photography Style CodeSupporting

A recurring image of a futuristic humanoid head with visible wiring and mechanical components, often used as a visual element.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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