Řeznictví a uzenářství U DOLEJŠÍCH
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Řeznictví a uzenářství U DOLEJŠÍCH anchors on Orange (#f8efdc) as their primary brand signal, paired with Orange (#bca79c), and accented by Red. The palette leans warm — inviting and energetic.
#f8efdc
Primary
#bca79c
Secondary
#e7d2d4
Accent
#cbbebe
Accent
#d2a2a7
Accent
#c3787e
Accent
Typography
Headings set in Oswald (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Řeznictví a uzenářství U DOLEJŠÍCH uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Řeznictví a uzenářství U DOLEJŠÍCH is authoritative and decisive, warm and approachable.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Family Tradition
More than a century of family tradition in meat processing.
Oswald
Used for headings, providing a classic and slightly vintage feel.
Rustic Food Photography
Photos of meat products with a rustic, traditional aesthetic.
Family History
The website prominently tells the story of the family's history in meat processing.
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