Right Store
The RulerServes Young adults and fashion-conscious individuals
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Right Store anchors on a vivid Orange (#f28320) as their primary brand signal, paired with Orange (#f6be8c). The palette leans warm — inviting and energetic.
#f28320
Primary
#f0f8fb
Background
#f6be8c
Secondary
#c7c8c8
Background
#99918c
Background
#000000
Background
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Lato (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Right Store uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Right Store is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on PrestaShop, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Right Store is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Right Store. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Orange
Used for buttons and accents throughout the site.
Lato
Used for body text, providing a clean and modern feel.
Brand Names
Naming products by brand names.
Square with arrows
The logo features a square shape with arrows pointing outwards from each corner, creating a distinctive visual element.
RIGHT R5 STORE
The brand name uses a bold, stylized font with a mix of orange and gray colors, making it easily recognizable.
Social Media Intelligence
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