ROBOTERM
The RulerServes Industrial businesses, automotive repair shops
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
ROBOTERM anchors on Red (#d93e30) as their primary brand signal, paired with Blue (#212529), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#d93e30
Primary
#c4c5c5
Accent
#f8f9f9
Background
#484349
Text
#212529
Secondary
#e16152
Accent
Typography
Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ROBOTERM uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ROBOTERM is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
direct
Design Playbook
Digital Footprint
active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
ROBOTERM is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ROBOTERM. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
ROBOTERM logotype
The ROBOTERM logotype features a bold, sans-serif typeface with the 'ROBO' portion in gray and 'TERM' in red.
Abstract O
The logo includes an abstract 'O' shape to the left of the text, featuring a red circle connected to a gray geometric shape.
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