Route66store.cz
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Route66store.cz anchors on a vivid Red (#f10b13) as their primary brand signal, paired with Blue (#0101c2), and accented by Gray. The palette leans warm — inviting and energetic.
#f10b13
Primary
#0101c2
Secondary
#ffffff
Background
#dcdee2
Accent
#000000
Background
#777173
Accent
Typography
Headings set in SegoeUILight (a sans-serif — clean, modern, and optimized for digital), body in SegoeUIRegular (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Route66store.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Route66store.cz is casual and conversational, authoritative and decisive, energetic and passionate — also simply spoken and accessible.
third
middle_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on PrestaShop, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Route66store.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Route66store.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Red
Used prominently throughout the website, especially for calls to action.
Route 66
The brand is based on the iconic Route 66, evoking a sense of Americana.
Route 66 Shield
The Route 66 shield logo with stars is prominently displayed, representing the iconic American highway.
Social Media Intelligence
More brands in Retail
Explore other brands in this industry to compare visual identities.
