RTVJ logo

RTVJ

The Everyman
Media·Regional Television·rtvj.cz

Serves Residents of the South Moravian Region

NiramitInformativeLocalEngagingCommunity-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

Local newsCommunityInformationRegional focus

Color Intelligence

RTVJ anchors on a muted Blue (#a5bbc9) as their primary brand signal, paired with Pink (#e8d6db), and accented by Red. The palette balances warm and cool tones.

#a5bbc9

Primary

#e8d6db

Secondary

#ff0a0a

Accent

#006ab0

Accent

#526d82

Accent

#a54b4e

Accent

balanced palette(3w/3c)Blue · Pink · Red

Typography

Headings set in Rubik (a sans-serif — clean, modern, and optimized for digital), body in Niramit (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
NiramitBodySans Serif
Aa
RubikHeadingsSans Serif
Aa
Open Sanssecondary_headingSans Serif
Aa
ArialUISans Serif
Aa
RobotonavigationSans Serif

Logo Anatomy

RTVJ uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

RTVJ is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Enthusiasm
75%
Confidence
70%
Formality
65%
Warmth
60%
Urgency
55%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

regionálnítelevizezpravodajstvíreportážedokumenty

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 5 social platforms.

Built withWordPress
Social
facebookinstagramtiktoktwitteryoutube

Market Presence

Regional presence, based in CZ.

Origin

CZ

Market Scope

regional

Languages

en

RTVJ is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by RTVJ. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

RTVJ Red

Signature ColorSupporting

Used in the logo and as a highlight color throughout the website.

Consistency90%
WebsiteSocial
ActiveOccasional

Rubik

Typography CodeSupporting

Used for headings, providing a modern and readable feel.

Consistency80%
WebsiteSocial
ActiveOccasional

RTVJ

Acronym CodeSupporting

The brand is known by its acronym.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

RTVJ logo

Typography CodeSupporting

The RTVJ logo features a bold, sans-serif typeface with the 'RTV' in red and the 'J' in blue.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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