Salesiánské kluby mládeže
The Caregiver“Salesiánský klub mládeže, z. s. Hroznová Lhota”
Serves Youth
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Salesiánské kluby mládeže anchors on a vivid Red (#de0029) as their primary brand signal, paired with Yellow (#aec501), and accented by Blue. The palette leans warm — inviting and energetic.
#de0029
Primary
#aec501
Secondary
#05accd
Accent
#003783
Accent
#4a4333
Accent
#bbce2a
Accent
Typography
Headings set in Dosis (a sans-serif — clean, modern, and optimized for digital), body in Source Sans Pro (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Salesiánské kluby mládeže uses an emblem — text integrated into a symbol, evoking heritage and authority. High complexity — rich in detail, potentially challenging at small sizes. Style: youthful, community, symbolic.
Emblem
circle
Icon + Text
7/10
Brand Character
Salesiánské kluby mládeže is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: circle
Brand Codes
Bright Red
Used in the logo and as a primary accent color.
Dosis
Used for headings, creating a modern and playful feel.
House shape
The logo features a red house shape with a pointed roof, symbolizing a safe and welcoming space.
SKM Font
The logo uses a bold, slightly rounded sans-serif font for the "SKM" acronym.
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