Next 125 Praha
The Ruler“Your browser does not support the video element.”
Serves Affluent homeowners seeking high-end kitchen solutions
What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
Next 125 Praha anchors on a vivid Red (#f03241) as their primary brand signal, and accented by Blue. The palette leans warm — inviting and energetic.
#f03241
Primary
#000000
Text
#ffffff
Background
#007cba
Accent
#fcfcfc
Surface
Typography
Headings set in Maison Neue Extended Bold, body in Maison Neue Extended Book. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Next 125 Praha is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
lifestyle, interior
natural
realistic
flat
dropdown
rounded
generous
video
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
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Brand Codes
Schüller Red
Used in the logo and as an accent color throughout the site.
Maison Neue Extended
Used for headings and body text, giving a modern and clean look.
Social Media Intelligence
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