Sdružení na ochranu zvířat v krajní nouzi
The CaregiverServes Animal lovers, potential cat adopters
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Sdružení na ochranu zvířat v krajní nouzi anchors on a muted Green (#dee1cf) as their primary brand signal, paired with Green (#adbe8a), and accented by Green. The palette leans warm — inviting and energetic.
#dee1cf
Primary
#adbe8a
Secondary
#729539
Accent
#295c01
Accent
#c9c8b4
Accent
#68931a
Accent
Typography
Headings set in Verdana (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Sdružení na ochranu zvířat v krajní nouzi uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Sdružení na ochranu zvířat v krajní nouzi is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
urgent
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
en
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Cats
The brand is about cats, so cats are the de facto mascot.
Paw Print
A white paw print with a green outline is used as a visual element.
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