Rekreační a rybářské chatky Sejce
The Innocent“Rekreační chatky Slapy Sejce - ideální dovolená uprostřed přírody”
Serves Families and individuals seeking affordable outdoor recreation
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Rekreační a rybářské chatky Sejce anchors on a muted Yellow (#5b5b46) as their primary brand signal, paired with Blue (#dcedf7), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#5b5b46
Primary
#dcedf7
Secondary
#aaccea
Accent
#99cefd
Accent
#0686ff
Accent
#fefc01
Accent
Typography
Headings set in Tahoma (a sans-serif — clean, modern, and optimized for digital), body in Verdana (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Rekreační a rybářské chatky Sejce uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Rekreační a rybářské chatky Sejce is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on Joomla.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Sky Blue
Used for the background and accents, evoking a sense of relaxation and nature.
Location
Emphasis on the location 'Slapy' and the region.
Nature-focused
Photos of the surrounding nature and the chalets themselves.
Owl logo
A cartoon owl is part of the logo, perched on top of a house shape.
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