Selectra, spol. s r.o.
The Ruler“Váš partner pro mezinárodní dopravu a logistiku”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Selectra, spol. s r.o. anchors on a vivid Red (#d10b0d) as their primary brand signal, paired with Yellow (#bec06f), and accented by Gray. The palette leans warm — inviting and energetic.
#f4f4f3
Background
#d10b0d
Primary
#313131
Text
#71736e
Accent
#bec06f
Secondary
#d3cdcd
Accent
Typography
Selectra, spol. s r.o. uses Merriweather Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
Selectra, spol. s r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Selectra, spol. s r.o. is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Selectra, spol. s r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Selectra, spol. s r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#d10b0d
Bright red used for key interactive elements, creating a sense of urgency and importance.
Merriweather Sans
Clean and readable font used throughout the website, projecting a professional image.
Selectra Font
The Selectra logo uses a bold, sans-serif font with a distinctive, slightly italicized style, giving it a modern and dynamic feel.
Red Arrow
The Selectra logo incorporates a red arrow shape pointing to the right, positioned below the company name, suggesting forward movement and direction.
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