Shoptet
The CreatorServes Small and medium-sized businesses
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Shoptet anchors on a vivid Orange (#fcaf00) as their primary brand signal, paired with Green (#00e259), and accented by Blue. The palette balances warm and cool tones.
#fcaf00
Primary
#00e259
Secondary
#3a87ff
Accent
#000000
Text
#e2f2ff
Accent
#706d64
Accent
Typography
Headings set in Neue Haas Grotesk (a sans-serif — clean, modern, and optimized for digital), body in neue-haas-grotesk-text (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Shoptet uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Shoptet is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Next.js, active on 5 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Shoptet is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Shoptet. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Shoptet Yellow
The color #fcae00 is used for the logo and primary buttons.
Neue Haas Grotesk
The font is used for headings and body text, giving a modern and clean feel.
E-shop platform
Shoptet is an e-commerce platform, offering proprietary technology for online stores.
Square Frames
Squares in yellow, green, and blue are used as frames or design elements.
Lifestyle Imagery
The photography style features people using devices in a natural, lifestyle setting.
Social Media Intelligence
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