
Zahradnictví Šťastný
The Innocent“Zahradnictví Šťastný - Ovocné stromky, růže a okrasné rostliny”
Serves Home gardeners and landscaping enthusiasts
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Zahradnictví Šťastný anchors on Red (#db665e) as their primary brand signal, paired with Red (#72272c), and accented by Gray. The palette leans warm — inviting and energetic.
#d9d9d9
Accent
#db665e
Primary
#72272c
Secondary
#c72930
Accent
#68942c
Accent
#9d975f
Accent
Typography
Headings set in Trebuchet MS (a sans-serif — clean, modern, and optimized for digital), body in Lucida Grande (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Zahradnictví Šťastný uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Zahradnictví Šťastný is authoritative and decisive, warm and approachable, energetic and passionate.
third
middle_school
direct
Signature Words
Design Playbook
Natural light, Product focused
natural
realistic
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on Bootstrap, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Zahradnictví Šťastný is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Zahradnictví Šťastný. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoBrand Codes
Traditional Gardening
Emphasis on traditional gardening practices and plant varieties.
Green Accents
Use of green (#0bc45c) for buttons and accents, evoking nature and growth.
Ovocné stromky, růže a okrasné rostliny
Repeated phrase in the title and description, highlighting the core product offerings.
Czech Gardening Tradition
Implied connection to Czech gardening traditions and local plant varieties.
Plant Type Focus
Emphasis on naming product categories by plant type (e.g., 'ovocné stromky', 'růže').
Fruit on grass
A single piece of fruit is photographed on a patch of bright green grass.
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