smaragd-thuje.cz
The Everyman“Thuje Smaragd – Rostliny přímo od pěstitele”
Serves Homeowners and gardeners in Czech Republic
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
smaragd-thuje.cz anchors on Green (#2b4f31) as their primary brand signal, paired with Green (#557950), and accented by Green. The palette leans cool — projecting trust and professionalism.
#2b4f31
Primary
#557950
Secondary
#7da470
Accent
#aec7a5
Accent
#f6f7f7
Background
#d9edf7
Accent
Typography
Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
smaragd-thuje.cz is authoritative and decisive, warm and approachable.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
smaragd-thuje.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by smaragd-thuje.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Thuje Green
#2d5132 used for the logo and accents.
Open Sans
Used for body text, creating a readable and friendly feel.
Smaragd-Thuje
Name directly references the product.
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