What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Smetana Nápoje anchors on a vivid Blue (#0000cc) as their primary brand signal. The palette leans warm — inviting and energetic.
#ffffff
Background
#0000cc
Primary
#333333
Text
#777777
Text Alt
#dff0d8
Surface
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Smetana Nápoje is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
Smetana Nápoje is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Smetana Nápoje. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Family Business
Mentioned as a family business operating since 1997.
Crystal Sugar
Use of crystal sugar instead of artificial sweeteners is highlighted.
1997
Founding year of the company.
Roboto Slab
Used for headings, giving a modern and approachable feel.
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
