SOFIM, spol. s r.o.
The Creator“Měření, Regulace a Softwarová řešení na klíč”
Serves Industrial clients seeking automation and software solutions
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
SOFIM, spol. s r.o. anchors on Red (#cf4045) as their primary brand signal, paired with Red (#dfb2b5), and accented by Red. The palette leans warm — inviting and energetic.
#cf4045
Primary
#dfb2b5
Secondary
#f55c5d
Accent
#a4a3a2
Accent
#3a3b3c
Text
#706e6e
Accent
Typography
Headings set in Segoe UI (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
SOFIM, spol. s r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
SOFIM, spol. s r.o. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Burgundy
Used in the logo and as a highlight color throughout the website.
Roboto
Used for body text, providing a clean and modern feel.
Software Solutions
Focus on developing custom software solutions.
SOFIM logo font
The SOFIM logo uses a sans-serif font with a distinctive lowercase 'o' and 'i' where the dot on the 'i' is a small red square.
Horizontal lines
The SOFIM logo features horizontal lines above and below the company name.
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