What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Somafit - Fyzioterapie anchors on Pink (#f49dbb) as their primary brand signal, paired with Red (#423431), and accented by Orange. The palette leans warm — inviting and energetic.
#f49dbb
Primary
#ffffff
Background
#423431
Secondary
#dcb695
Accent
#95786a
Accent
#77c1d5
Accent
Typography
Somafit - Fyzioterapie uses Jaldi across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
Somafit - Fyzioterapie uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Somafit - Fyzioterapie is authoritative and decisive, warm and approachable, energetic and passionate.
first_singular
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Dusty Rose
Used in the logo and website design.
Katka
The founder is prominently featured on the site.
Friendly portraits
The website features friendly, approachable portraits of women, likely therapists or staff, creating a welcoming and personal feel.
Stick figure logo
The logo features a stylized stick figure with rounded edges, representing a human form in a simple and modern way.
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