Star Hotel
Serves Tourists and travelers seeking comfortable accommodation
What Drives Them
Color Intelligence
Star Hotel anchors on a muted Pink (#b297a3) as their primary brand signal, paired with Orange (#f2d49d), and accented by Red. The palette leans warm — inviting and energetic.
#b297a3
Primary
#f2d49d
Secondary
#cfbcbe
Accent
#c19472
Accent
#e59b15
Accent
#f0c02f
Accent
Typography
Headings set in Franklin Gothic Demi (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Star Hotel uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Star Hotel is formal and professional, authoritative and decisive, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, headquartered in Karlovy Vary, CZ, communicating in 2 languages.
CZ
Karlovy Vary, CZ
local
en, cs
Star Hotel is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Star Hotel. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#c49263
Gold color used in accents and buttons, suggesting luxury.
Open Sans
Clean and readable font used for body text, creating a welcoming feel.
Karlovy Vary
References to the location's fame as a spa town.
Star Hotel Font
The 'Star Hotel' text uses a serif font with a slightly curved and elegant appearance.
Star Cluster
A cluster of five gold stars is positioned above the 'IBE' in the logo.
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