SA

STES, a.s.

The Innocent

Více informací

Sports Marketing·Marketing Agency·stes.cz

Serves Sports organizations and sponsors

IBM Plex SansProfessionalReliableTraditionalAuthoritative9/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

ProfessionalismTraditionPartnershipInnovation

Color Intelligence

STES, a.s. anchors on Blue (#243084) as their primary brand signal, paired with Blue (#8b91bd), and accented by Red. The palette leans warm — inviting and energetic.

#243084

Primary

#8b91bd

Secondary

#ee3028

Accent

#f58782

Accent

#b80f13

Accent

#b76756

Accent

warm palette(4w/2c)Blue · Red

Typography

Headings set in IBM Plex Serif (a serif — evoking tradition, authority, and print heritage), body in IBM Plex Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
IBM Plex SansBodySans Serif
Aa
IBM Plex SerifHeadingsSerif
Aa
Montserratsecondary_headingSans Serif
Aa
pavlu-innovationUIDisplay

Logo Anatomy

No logo detected

Brand Character

STES, a.s. is formal and professional, authoritative and decisive.

Confidence
85%
Formality
70%
Enthusiasm
65%
Technicality
50%
Warmth
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

Czech footballmarketingreprezentacesponzoringpartnerství

Design Playbook

Photography

action, sports

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

balanced

Hero Approach

image

Digital Footprint

active on 4 social platforms.

Social
facebooktwitterinstagramyoutube

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

STES, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by STES, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Brand Codes

Prussian Blue

Signature ColorSupporting

Used for main branding elements, conveying trust and professionalism.

Consistency85%
WebsiteAdvertisingSocial
ActiveOccasional

Crimson

Signature ColorSupporting

Used for accents and calls to action, representing energy and passion.

Consistency80%
WebsiteAdvertisingSocial
ActiveOccasional

IBM Plex Sans

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Czech Football

Cultural SymbolSupporting

The brand is heavily associated with Czech football, a significant cultural symbol.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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