Šipka Praha logo

Šipka Praha

The Innocent
Community & Social Services·Scouting·est. 1935·stredisko-sipka.skauting.cz

Serves Children and youth (5-18 years old) in Prague, Czech Republic

Inter vartraditionalactivecommunity-orientededucational9/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

communitytraditionoutdoor activitiesyouth developmentskill-building

Color Intelligence

Šipka Praha anchors on a muted Blue (#8e99a9) as their primary brand signal, paired with Blue (#d0d5db), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#8e99a9

Primary

#d0d5db

Secondary

#10274d

Accent

#3e5370

Accent

#000072

Accent

#fbfcfc

Background

cool palette(0w/6c)Blue

Typography

Headings set in skautbold (a sans-serif — clean, modern, and optimized for digital), body in Inter var (a sans-serif — clean, modern, and optimized for digital).

Aa
Inter varBodySans Serif
Aa
skautboldHeadingsSans Serif

Logo Anatomy

Šipka Praha uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Šipka Praha is warm and approachable, energetic and passionate, simply spoken and accessible.

Warmth
85%
Enthusiasm
80%
Confidence
65%
Nostalgia
60%
Formality
55%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

skautstrediskoprahaakceoddíl

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Šipka Praha is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Šipka Praha. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Inter var

Typography CodeSupporting

Modern sans-serif font, clean and readable, conveys a sense of community and accessibility.

Consistency90%
WebsiteSocial
ActiveOccasional

Skauting

Cultural SymbolSupporting

References to the Czech scouting movement.

Consistency100%
WebsiteSocial
ActiveOccasional

Šipka

Acronym CodeSupporting

The name of the organization itself.

Consistency100%
WebsiteSocial
ActiveOccasional

Arrowhead Logo

Cultural SymbolSupporting

A stylized arrowhead symbol within a circle, used as a logo.

Consistency90%
Website
ActiveOccasional

Products & Business

ModelB2C Services

Activities for different age groups

Service

Camps

Service

Weekly Meetings (Vlčata, Skauti, Skautky, Mravenečci, Záře)

Service

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