Střelnice Stará Bělá
The InnocentServes Shooting enthusiasts
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Střelnice Stará Bělá anchors on a muted Red (#c1b0b0) as their primary brand signal, paired with Red (#a22424), and accented by Gray. The palette leans warm — inviting and energetic.
#c1b0b0
Primary
#a22424
Secondary
#ded8d8
Accent
#b15353
Accent
#fefefe
Background
#1d221f
Background
Typography
Headings set in var(--bs-body-font-family) (a sans-serif — clean, modern, and optimized for digital), body in var(--bs-font-sans-serif) (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Střelnice Stará Bělá uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Střelnice Stará Bělá is formal and professional, authoritative and decisive.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap.
Market Presence
Local market, headquartered in Ostrava, CZ.
CZ
Ostrava, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Maroon
Used for accents and highlights, creating a sense of tradition.
Location
The name includes the location (Stará Bělá).
Czech Republic Target
The logo incorporates a red silhouette of the Czech Republic with a target symbol overlaid, visually connecting the shooting range to its location.
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