What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
STYLENAP anchors on Purple (#511f5e) as their primary brand signal, paired with Orange (#bca89b), and accented by Red. The palette leans warm — inviting and energetic.
#511f5e
Primary
#bca89b
Secondary
#da414f
Accent
#d7aeb3
Accent
#e17782
Accent
#b9451a
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
STYLENAP uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
STYLENAP is authoritative and decisive, energetic and passionate.
first_plural
high_school
soft
Signature Words
Design Playbook
business, stock
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
en
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Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Culture eats strategy for breakfast
Repeated phrase emphasizing company culture.
Montserrat
Used for headings, providing a modern and approachable feel.
Stylized 'nap'
The letters 'nap' in the logo are rendered with a colorful, textured, and slightly abstract style, contrasting with the simpler 'style' part.
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