What Drives Them
Pushes boundaries. Seeks new frontiers and experiences.
Color Intelligence
SUBARU ČR anchors on a muted Blue (#3f4c55) as their primary brand signal. The palette leans warm — inviting and energetic.
#3f4c55
Primary
#c5c4c3
Background
#312d2c
Text
#433f3e
Text
#939289
Background
#fffffe
Background
Typography
Headings set in AvenirNextLTPro-Bold (a sans-serif — clean, modern, and optimized for digital), body in AvenirNextLTPro-Regular (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
SUBARU ČR uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, corporate.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
SUBARU ČR is authoritative and decisive, cool and detached.
third
high_school
direct
Signature Words
Design Playbook
action, lifestyle, product
natural
full_color
flat
top_fixed
rounded
balanced
image_carousel
Digital Footprint
active on 4 social platforms.
Market Presence
Nationwide presence, based in JP.
JP
national
cs
SUBARU ČR is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SUBARU ČR. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Green #1e201a
Used for the logo and some website elements, conveying a sense of reliability and adventure.
AvenirNextLTPro-Regular
Used for body text, providing a modern and readable appearance.
Pleiades Star Cluster
The Subaru logo features a stylized representation of the Pleiades star cluster, also known as the Seven Sisters, symbolizing the five companies that merged to form Fuji Heavy Industries (now Subaru Corporation).
Social Media Intelligence
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