
Šumavská Chalupa
The InnocentServes Families and groups seeking a relaxing vacation in a traditional chalet setting.
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Šumavská Chalupa anchors on Green (#a3b35f) as their primary brand signal, paired with Green (#86b635), and accented by Yellow. The palette leans warm — inviting and energetic.
#a3b35f
Primary
#86b635
Secondary
#ffff00
Accent
#303429
Accent
#766832
Accent
#a3b0ba
Accent
Typography
Headings set in Eagle Lake (a display face — designed for headlines and visual impact), body in Verdana (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Šumavská Chalupa uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Šumavská Chalupa is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Regional presence, based in CZ.
CZ
regional
cs
Šumavská Chalupa is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Šumavská Chalupa. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Šumava Green
#87b838, used in the logo and website accents, evoking the Šumava forests
Eagle Lake
Used for headings, giving a rustic, hand-drawn feel
Nature-focused
Photos of the surrounding landscape and chalet interiors
Šumava Region
Emphasizes the location in the Šumava mountains
Image-heavy layout
Large images showcasing the chalet and surrounding nature
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