SÚS Zlín logo

SÚS Zlín

The Innocent
Road Maintenance·Infrastructure Services·est. 1963·suszlin.cz
Open SansReliableTraditionalPracticalLocal9/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

SafetyQualityExperienceCommunity

Color Intelligence

SÚS Zlín anchors on a vivid Orange (#eb6909) as their primary brand signal, paired with Blue (#3f3d56), and accented by Blue. The palette balances warm and cool tones.

#eb6909

Primary

#3f3d56

Secondary

#173e7d

Accent

#ffffff

Background

#000000

Text

#131719

Surface

balanced palette(3w/3c)Orange · Blue

Typography

Headings set in helveticabold (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
helveticaboldHeadingsSans Serif
Aa
helveticaregularsecondary_headingSans Serif
Aa
RobotoUISans Serif
Aa
helvetica-lightcaptionSans Serif
Aa
helveticaneue-lightnavigationSans Serif

Logo Anatomy

SÚS Zlín uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

SÚS Zlín is formal and professional, authoritative and decisive.

Confidence
75%
Formality
70%
Technicality
55%
Warmth
50%
Enthusiasm
40%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

silnicúdržbaZlínskaspolečnosttradice

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withwordpress
Social
facebookyoutube

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

SÚS Zlín is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SÚS Zlín. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Orange (#eb6909)

Signature ColorSupporting

Used for highlights and calls to action.

Consistency75%
WebsiteSocial
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, providing readability.

Consistency90%
Website
ActiveOccasional

Tradition since 1963

Heritage ElementSupporting

Mentions the company's history dating back to 1963.

Consistency60%
Website
ActiveOccasional

Road shape

Signature ShapeSupporting

A stylized road shape with an orange border and white lines is visible.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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