ŠVEJK RESTAURANT U Pětatřicátníků logo

ŠVEJK RESTAURANT U Pětatřicátníků

The Innocent
Food & Beverage·Restaurant·svejkplzen.cz

Serves Locals and tourists seeking traditional Czech cuisine and atmosphere

HoboIniDTraditionalFriendlyCasualAuthentic11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

TraditionCommunityQualityAuthenticity

Color Intelligence

ŠVEJK RESTAURANT U Pětatřicátníků anchors on Orange (#664a34) as their primary brand signal, paired with Orange (#f3eee8), and accented by Orange. The palette leans warm — inviting and energetic.

#664a34

Primary

#f3eee8

Secondary

#e4ac69

Accent

#e9dea2

Accent

#a8763f

Accent

#829a9d

Accent

warm palette(5w/1c)Orange · Yellow · Blue

Typography

Headings set in HoboIniD (a display face — designed for headlines and visual impact), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
HoboIniDHeadingsDisplay
Aa
HoboDRe1secondary_headingDisplay
Aa
Helvetica NeueBodySans Serif
Aa
UbuntunavigationSans Serif

Logo Anatomy

ŠVEJK RESTAURANT U Pětatřicátníků uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

ŠVEJK RESTAURANT U Pětatřicátníků is authoritative and decisive, warm and approachable, simply spoken and accessible — also playful and witty.

Warmth
80%
Confidence
70%
Humor
70%
Enthusiasm
60%
Nostalgia
50%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

soft

Signature Words

RestauracePivoJídloPlzeňTradiční

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
facebookinstagram

Market Presence

Local market, headquartered in Plzeň, CZ.

Origin

CZ

Headquarters

Plzeň, CZ

Market Scope

local

Languages

en

ŠVEJK RESTAURANT U Pětatřicátníků is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ŠVEJK RESTAURANT U Pětatřicátníků. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

#5e4736

Signature ColorSupporting

Dark brown used for the background and text, evoking a traditional pub atmosphere.

Consistency75%
WebsiteSocial
ActiveOccasional

HoboIniD

Typography CodeSupporting

Used for headings, giving a folksy, hand-drawn feel.

Consistency80%
Website
ActiveOccasional

Švejk

Cultural SymbolSupporting

References the famous Czech literary character, associating the restaurant with Czech culture.

Consistency90%
WebsiteSocial
ActiveOccasional

U Pětatřicátníků

CatchphraseSupporting

The restaurant's name, used repeatedly.

Consistency95%
WebsiteSocial
ActiveOccasional

Švejk character

MascotSupporting

A cartoon character with a military cap and uniform, representing the character Švejk, is used as a mascot.

Consistency90%
Website
ActiveOccasional

Cartoonish illustrations

Illustration Style CodeSupporting

The website features cartoonish illustrations of soldiers and other figures, creating a distinctive visual style.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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