SWEL
The RulerServes Industrial businesses
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
SWEL anchors on Blue (#3a589c) as their primary brand signal, paired with Blue (#bdc3d4), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#3a589c
Primary
#bdc3d4
Secondary
#173b8e
Accent
#7388b7
Accent
#f9f8f6
Background
#879bc4
Accent
Typography
Logo Anatomy
SWEL uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
SWEL is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
SWEL is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SWEL. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
SWEL logo font
The SWEL logo uses a sans-serif font with a distinctive wave-like curve integrated into the 'L'.
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