Tábory Čmelák logo

Tábory Čmelák

The Jester

Tady ožívají dětské sny…Fotky mluví za nás.

Recreation·Summer Camp·tabory-cmelak.cz

Serves Parents of children aged 6-15

Roboto FlexFriendlyPlayfulEnthusiasticCommunity-focused11/12 intel

What Drives Them

🎭
The Jester

Finds joy in the moment. Connects through humor and lightheartedness.

FriendshipAdventureChildhoodCommunity

Color Intelligence

Tábory Čmelák anchors on Green (#bff3bf) as their primary brand signal, paired with Green (#7e9d86), and accented by Orange. The palette balances warm and cool tones.

#bff3bf

Primary

#7e9d86

Secondary

#e3924b

Accent

#444633

Accent

#d3fde4

Accent

#030302

Background

balanced palette(3w/3c)Green · Orange · Yellow

Typography

Headings set in Braah One (a display face — designed for headlines and visual impact), body in Roboto Flex (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Roboto FlexBodySans Serif
Aa
Braah OneHeadingsDisplay
Aa
Bowlby One SCsecondary_headingDisplay

Logo Anatomy

Tábory Čmelák uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Tábory Čmelák is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible and playful and witty.

Enthusiasm
90%
Warmth
85%
Confidence
75%
Humor
70%
Nostalgia
60%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

playful

Signature Words

tábordětské snyatmosféru

Design Playbook

Photography

Candid, Action, Nature

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

loose

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withwordpress
Social
facebookinstagramyoutube

Market Presence

Local market, headquartered in Praha, CZ.

Origin

CZ

Headquarters

Praha, CZ

Market Scope

local

Languages

cs

Tábory Čmelák is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Tábory Čmelák. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Lime Green

Signature ColorSupporting

Used for backgrounds and accents, evoking nature and youth.

Consistency80%
WebsiteSocial
ActiveOccasional

Braah One

Typography CodeSupporting

Playful font used for headings, reflecting the camp's fun atmosphere.

Consistency70%
WebsiteSocial
ActiveOccasional

Čmelák (Bumblebee)

MascotSupporting

The camp's name and likely mascot, representing nature and activity.

Consistency90%
WebsiteSocial
ActiveOccasional

Candid

Photography Style CodeSupporting

Photos of children enjoying camp activities.

Consistency80%
WebsiteSocial
ActiveOccasional

Bee

MascotSupporting

A cartoon bee is used as a mascot.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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