Hotel Tatra logo

Hotel Tatra

The Innocent
Hospitality·Hotel·tatrahotel.cz

Serves Tourists and business travelers seeking accommodation in Kopřivnice

Libre FranklinReliableComfortableFriendlyTraditional10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

Customer serviceComfortTraditionLocal experience

Color Intelligence

The palette leans warm — inviting and energetic.

#3b3b3b

Background

#fefefe

Background

#e3e3e3

Background

#747474

Background

#a8a8a8

Background

#c7c7c7

Background

warm palette(6w/0c)Gray

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Libre Franklin (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Libre FranklinBodySans Serif
Aa
MontserratHeadingsSans Serif
Aa
Sukhumvit SetUISans Serif

Logo Anatomy

Hotel Tatra uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Hotel Tatra is authoritative and decisive, warm and approachable, simply spoken and accessible.

Warmth
75%
Confidence
70%
Enthusiasm
65%
Nostalgia
60%
Formality
55%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

ubytovánícentrumKopřivnice

Design Playbook

Photography

Hotel interiors, Food photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
facebookinstagram

Market Presence

Local market, headquartered in Kopřivnice, CZ, communicating in 2 languages.

Origin

CZ

Headquarters

Kopřivnice, CZ

Market Scope

local

Languages

cs, en

Hotel Tatra is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Hotel Tatra. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Traditional Czech Hospitality

Heritage ElementSupporting

Emphasis on providing a traditional Czech hospitality experience.

Consistency70%
WebsiteSocial
ActiveOccasional

Teal Blue

Signature ColorSupporting

The teal blue color (#1ea0c3) is used in the website design for accents and links.

Consistency80%
Website
ActiveOccasional

Libre Franklin

Typography CodeSupporting

Libre Franklin is used for body text and UI elements.

Consistency90%
Website
ActiveOccasional

Czech Language Support

Cultural SymbolSupporting

The website supports the Czech language, reflecting its local focus.

Consistency100%
Website
ActiveOccasional

Location-Based Services

Naming ConventionSupporting

Services are often described in relation to the hotel's location in Kopřivnice.

Consistency60%
Website
ActiveOccasional

Stylized T

Signature ShapeSupporting

A white, stylized letter 'T' with a horizontal line underneath, set against a dark gray background.

Consistency90%
Website
ActiveOccasional

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