TESCAN
The Creator“Accelerating the Art of Discovery”
Serves Researchers and scientists in material science, semiconductors, and life sciences
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
TESCAN anchors on a vivid Blue (#12ecc0) as their primary brand signal, paired with Blue (#0d203e), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#12ecc0
Primary
#0d203e
Secondary
#d1d1d1
Accent
#030303
Background
#13376f
Accent
#4d659d
Accent
Typography
Headings set in Funnel Display (a display face — designed for headlines and visual impact), body in Plus Jakarta Sans (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
TESCAN uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, technical, clean.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
TESCAN is formal and professional, authoritative and decisive, technically detailed.
third
graduate
direct
Signature Words
Design Playbook
scientific, technical, product-focused
studio
realistic
flat
top
rounded
balanced
image
Digital Footprint
Built on hubspot, active on 4 social platforms.
Market Presence
Global presence, based in CZ.
CZ
global
en
TESCAN is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by TESCAN. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: abstract
Brand Codes
Tescan Teal
Used as a primary accent color, representing innovation and clarity.
Funnel Display
Used for headings, creating a modern and technical feel.
Accelerating the Art of Discovery
Used as a tagline, emphasizing the brand's mission.
Advanced Imaging Technologies
Focus on proprietary imaging technologies.
TESCAN wordmark
The TESCAN wordmark features a bold, sans-serif typeface with a distinctive square dot above the 'i'.
Science in action
The photography style features scientists and researchers working with advanced microscopy equipment, emphasizing innovation and discovery.
Social Media Intelligence
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