Praha Thrift Store logo

Praha Thrift Store

The Everyman

Prague Thrift Store is a charitable second hand shop for the Community

Retail·Thrift Store·thriftshop.cz
RalewayCommunity-focusedSustainableAffordableCharitable9/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

CommunitySustainabilityAffordabilityCharity

Color Intelligence

Praha Thrift Store anchors on a muted Orange (#e1d9ca) as their primary brand signal, paired with Blue (#0b7fd0), and accented by Orange. The palette balances warm and cool tones.

#e1d9ca

Primary

#0b7fd0

Secondary

#c59887

Accent

#84675f

Accent

#6790b4

Accent

#263652

Accent

balanced palette(3w/3c)Orange · Blue · Red

Typography

Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RalewayHeadingsSans Serif
Aa
Montserratsecondary_headingSans Serif
Aa
Helvetica NeueBodySans Serif
Aa
MonacoUIMonospace

Logo Anatomy

Praha Thrift Store uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Praha Thrift Store is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Warmth
85%
Confidence
70%
Enthusiasm
70%
Formality
55%
Urgency
30%
Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

thriftstorecharitablecommunity

Design Playbook

No design patterns detected

Digital Footprint

Built on Joomla, active on 5 social platforms.

Built withJoomla
Social
facebooktwitterlinkedinpinterestyoutube

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

en

Praha Thrift Store is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Praha Thrift Store. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Denim Blue

Signature ColorSupporting

Used for branding elements, creating a sense of community and charity.

Consistency80%
WebsiteSocial
ActiveOccasional

Raleway

Typography CodeSupporting

Used for headings, providing a modern and readable look.

Consistency90%
WebsiteSocial
ActiveOccasional

Prague Thrift Store

CatchphraseSupporting

Brand name used as a catchphrase.

Consistency100%
WebsiteSocial
ActiveOccasional

Cityscape logo

Illustration Style CodeSupporting

The logo features a cityscape illustration with buildings and spires, rendered in a simple, graphic style.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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