TOREX BOHEMIA
The Innocent“Výroba a potisk stuh, výroba a prodej svatebních dekorací, personalizovaných dárků, obalového materiálu a distribuce techniky pro úspory energií.”
Serves Retailers, e-commerce businesses, event planners
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
TOREX BOHEMIA anchors on a vivid Yellow (#fdf600) as their primary brand signal, paired with Yellow (#c9bf00), and accented by Gray. The palette leans warm — inviting and energetic.
#dedede
Accent
#b1b1b1
Accent
#494949
Text
#fdf600
Primary
#c9bf00
Secondary
#878000
Accent
Typography
Headings set in News Cycle (a sans-serif — clean, modern, and optimized for digital), body in Nunito (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
TOREX BOHEMIA uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
TOREX BOHEMIA is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
product photography, lifestyle
natural
full color
flat
horizontal
rounded
balanced
image
Digital Footprint
active on 1 social platform.
Market Presence
Nationwide presence, headquartered in Jablonec nad Nisou, CZ.
CZ
Jablonec nad Nisou, CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Bright Yellow
Used in the logo and as a primary accent color, representing energy and creativity.
News Cycle
Modern and clean font choice for headings and body text.
TOREX BOHEMIA
Name suggests tradition and quality.
Tradiční výrobce
Emphasizing the long-standing tradition of manufacturing.
TOREX BOHEMIA logo
The logo features a stylized, abstract shape resembling a chimney or a simplified building outline, combined with the company name.
Social Media Intelligence
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