Optik Hasman logo

Optik Hasman

The Everyman

Optik Hasman, Toužim, oční optik a optometrista

Healthcare·Eyewear·est. 2016·touzim.optikhasman.cz

Serves Residents of Toužim and surrounding areas seeking eye care and eyewear.

Helvetica NeueProfessionalReliableFriendlyLocal11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer ServiceExpertiseCommunity

Color Intelligence

Optik Hasman anchors on Blue (#71a3d8) as their primary brand signal, paired with Orange (#b3a99b), and accented by Orange. The palette leans warm — inviting and energetic.

#71a3d8

Primary

#b3a99b

Secondary

#433931

Accent

#917e69

Accent

#f1f1f3

Background

#dff0d8

Accent

warm palette(3w/2c)Blue · Orange · Gray · Green

Typography

Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).

Aa
Helvetica NeueHeadingsSans Serif
Aa
Open SansBodySans Serif

Logo Anatomy

Optik Hasman uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Optik Hasman is authoritative and decisive, warm and approachable.

Confidence
70%
Warmth
70%
Enthusiasm
60%
Formality
50%
Technicality
50%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

optikočníoptometristabrýleToužim

Design Playbook

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

static

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
facebookyoutube

Market Presence

Local market, headquartered in Toužim, CZ.

Origin

CZ

Headquarters

Toužim, CZ

Market Scope

local

Languages

cs

Optik Hasman is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Optik Hasman. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

#3a3028

Signature ColorSupporting

Dark brown color used in the logo and website elements.

Consistency70%
WebsiteSocial
ActiveOccasional

Optik Hasman

Naming ConventionSupporting

Directly referencing the service and owner's name.

Consistency100%
WebsiteSocial
ActiveOccasional

Hasman

Founder FigureSupporting

The brand is named after the founder.

Consistency100%
WebsiteSocial
ActiveOccasional

Optik Hasman Logo

Typography CodeSupporting

The logo features the word "OPTIK" stacked three times in a blue outlined box, with "Hasman" at the bottom.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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