What Drives Them
Color Intelligence
TP Model anchors on a vivid Blue (#0097f5) as their primary brand signal, paired with Orange (#594f39), and accented by Orange. The palette balances warm and cool tones.
#0097f5
Primary
#594f39
Secondary
#342c1d
Accent
#fdfeff
Background
#cfccc6
Accent
#b1ddf9
Accent
Typography
Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
TP Model uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
TP Model is authoritative and decisive, cool and detached, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Product photography
natural
sepia
top
rounded
standard
Digital Footprint
Built on Webnode.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Abril FatFace
Used for headings, creating a bold and eye-catching effect.
Hand-cast resin models
Highlights the unique manufacturing process.
TP Model
Simple and direct, indicating the product type.
Diorama
The website features photographs of miniature dioramas depicting military vehicles and figures, creating a distinct visual style.
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