What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Trafika U Mirky anchors on Orange (#543a25) as their primary brand signal, paired with Orange (#332215), and accented by Orange. The palette leans warm — inviting and energetic.
#543a25
Primary
#332215
Secondary
#775537
Accent
#956f4b
Accent
#1c110a
Text
#007aff
Accent
Typography
Headings set in Pacifico (a handwritten style — projecting personality and human warmth), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Trafika U Mirky uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Trafika U Mirky is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Food photography, Product photography
natural
realistic
flat
standard
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Liberec, CZ, communicating in 2 languages.
CZ
Liberec, CZ
local
en, cs
Trafika U Mirky is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Trafika U Mirky. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Pacifico
Used for the logo, giving a handwritten, friendly feel.
Open Sans
Used for body text, providing a clean and readable appearance.
Dark Wood Texture
The image features a dark, textured wood surface with visible grain and cracks, creating a rustic and aged aesthetic.
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