Občerstvení u Červené jámy
The EverymanServes Locals and Tourists
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Občerstvení u Červené jámy anchors on Blue (#4570b9) as their primary brand signal, paired with Blue (#7e8aa1), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#4570b9
Primary
#7e8aa1
Secondary
#b4bcc7
Accent
#636670
Background
#37373a
Text
#424a55
Accent
Typography
Headings set in Baskervville (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Občerstvení u Červené jámy uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Občerstvení u Červené jámy is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Outdoor, Food, Nature
natural
realistic
flat
top
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Karlovy Vary, CZ, communicating in 2 languages.
CZ
Karlovy Vary, CZ
local
en, cs
Občerstvení u Červené jámy is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Občerstvení u Červené jámy. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Krušné hory
References to the Krušné hory (Ore Mountains) region.
Dark Blue
Used for accents and highlights, creating a calm and inviting feel.
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
