U námořníka Restaurant a penzion
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
U námořníka Restaurant a penzion anchors on a muted Orange (#c6bdb0) as their primary brand signal, paired with Orange (#aba298), and accented by Gray. The palette leans warm — inviting and energetic.
#c6bdb0
Primary
#d5d4d5
Accent
#aba298
Secondary
#8f6441
Accent
#a78c78
Accent
#6d3f1d
Accent
Typography
Headings set in Pacifico (a handwritten style — projecting personality and human warmth), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
U námořníka Restaurant a penzion uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
U námořníka Restaurant a penzion is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ, communicating in 2 languages.
CZ
local
en, cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#8d603c
Brown color used for accents, suggesting warmth and tradition.
Pacifico
Used for headings, giving a playful and nautical feel.
Námořník (Sailor)
The name 'U námořníka' references a nautical theme.
Lighthouse
A miniature lighthouse is used as a recurring visual motif.
Social Media Intelligence
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