Unie bezpečnostních složek
The EverymanServes Law enforcement, firefighters, security personnel, customs officers, and prison guards
What Drives Them
Relatable and down-to-earth. Connects through belonging.
The brand's values, personality, and signature words all point to a core mission of advocating for the rights and well-being of security personnel (police, firefighters, customs officers) while also promoting public safety and security. The homepage content reinforces this by highlighting news and job opportunities related to these professions.
Color Intelligence
Unie bezpečnostních složek anchors on Blue (#304871) as their primary brand signal, paired with Blue (#0b2a5e), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#304871
Primary
#0b2a5e
Secondary
#848fa3
Accent
#b8bec8
Accent
#fdfdfd
Background
#586a88
Accent
Typography
Unie bezpečnostních složek uses Open Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Unie bezpečnostních složek is formal and professional, authoritative and decisive, warm and approachable — also energetic and passionate.
first_plural
high_school
direct
Signature Words
Design Playbook
natural
full_color
flat
horizontal
rounded
loose
image
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Unie bezpečnostních složek is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Unie bezpečnostních složek. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Czech Flag Colors
The website uses the colors of the Czech flag (white, red, blue) in its design.
UBS
The organization is referred to by the acronym UBS.
Union Tradition
References to the union's history and tradition of representing security forces.
More brands in Labor Unions
Explore other brands in this industry to compare visual identities.
