Junák - český skaut, středisko Kopřivnice
The EverymanServes Children and youth in Kopřivnice and surrounding areas
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Junák - český skaut, středisko Kopřivnice anchors on Green (#f2fbdb) as their primary brand signal, paired with Green (#142822), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#f2fbdb
Primary
#142822
Secondary
#c8cedc
Accent
#2a5193
Accent
#8a9cc0
Accent
#aac8b5
Accent
Typography
Headings set in Merriweather (a serif — evoking tradition, authority, and print heritage), body in themix (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Junák - český skaut, středisko Kopřivnice uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Junák - český skaut, středisko Kopřivnice is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
high_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Olive Green
Used in the logo and as a primary accent color throughout the website.
Merriweather
Used for headings, providing a traditional and readable appearance.
Junák
The organization is widely known by its acronym.
Teepee
A teepee is used as a symbol of the scout organization.
Scout illustrations
Simple, cartoon-like illustrations are used on promotional materials.
Products & Business
Lezecká stěna
Pronájem prostor
Příměstské tábory
Skautské oddíly
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PT Serif Caption
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