VARIANT logo

VARIANT

The Innocent

Koření pro profesionální kuchyně VARIANT | korenicko.cz

Food & Beverage·Spices & Seasonings·est. 2025·korenicko.cz

Serves Professional chefs and home cooks

Golos TextReliableProfessionalAuthenticFlavorful10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityTraditionInnovationCustomer Satisfaction

Color Intelligence

VARIANT anchors on a vivid Yellow (#d8a811) as their primary brand signal, paired with Red (#eee8e7), and accented by Red. The palette leans warm — inviting and energetic.

#d8a811

Primary

#eee8e7

Secondary

#000001

Text

#781d19

Accent

#934017

Accent

#d1bcbb

Accent

warm palette(5w/1c)Yellow · Red · Orange

Typography

VARIANT uses Golos Text across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.

Aa
Golos TextBodySans Serif
Aa
Golos TextHeadingsSans Serif
Aa
Golos Textsecondary_headingSans Serif

Logo Anatomy

VARIANT uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

VARIANT is warm and approachable, energetic and passionate.

Warmth
75%
Enthusiasm
70%
Confidence
65%
Formality
50%
Technicality
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

direct

Signature Words

KořeníVariantProfesionálníKuchyněSměsi

Design Playbook

Photography

product, food

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Nationwide presence, headquartered in Všetaty, CZ.

Origin

CZ

Headquarters

Všetaty, CZ

Market Scope

national

Languages

cs

VARIANT is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by VARIANT. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

7d221a

Signature ColorSupporting

Used for headings and accents, creating a warm and inviting feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Golos Text

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency90%
Website
ActiveOccasional

Koření Variant

Proprietary IngredientSupporting

The brand specializes in unique spice blends.

Consistency70%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook

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