What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Velkoobchod Berka anchors on Green (#1aa349) as their primary brand signal, paired with Green (#96d4ab), and accented by Green. The palette leans cool — projecting trust and professionalism.
#1aa349
Primary
#96d4ab
Secondary
#53ba76
Accent
#fefffe
Background
#d8dde6
Accent
#cd201f
Accent
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.
icon_symbol
abstract
Icon + Text
4/10
Brand Character
Velkoobchod Berka is authoritative and decisive, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
direct
Signature Words
Design Playbook
natural
full_color
flat
horizontal
rounded
loose
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Mladotice, CZ.
CZ
Mladotice, CZ
national
cs
Velkoobchod Berka is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Velkoobchod Berka. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: abstract
Brand Codes
Forest Green (#1aa349)
Used in the logo and as a primary accent color throughout the website.
Arial
Used for body text, providing a clean and functional look.
Product Category Focus
Names products by category (candies, salty snacks, cereals, coffee).
1000+
Refers to the number of products offered.
BERKA typeface
The bold, sans-serif typeface used for the "BERKA" logo is distinctive.
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