Vella Trutnov
The EverymanServes Cycling enthusiasts and families in the Trutnov region
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Vella Trutnov anchors on a vivid Blue (#0094ff) as their primary brand signal, paired with Orange (#cfc9bd), and accented by Orange. The palette leans warm — inviting and energetic.
#0094ff
Primary
#cfc9bd
Secondary
#9d9084
Accent
#fdfeff
Background
#f70000
Accent
#43322a
Accent
Typography
Headings set in Montserrat Flex (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Vella Trutnov uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Vella Trutnov is energetic and passionate.
third
middle_school
soft
Signature Words
Design Playbook
Product photography, Outdoor lifestyle
natural
full_color
flat
top
rounded
moderate
image
Digital Footprint
Built on Webnode, active on 1 social platform.
Market Presence
Local market, headquartered in Trutnov, CZ.
CZ
Trutnov, CZ
local
cs
Vella Trutnov is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Vella Trutnov. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Bright Blue
Used in the logo and for links, #0094ff
Action Shot
The photography style features action shots of cyclists in outdoor settings, often with dramatic lighting and a focus on the bike and rider's movement.
Vella Logo Font
The Vella logo uses a bold, sans-serif font with a distinctive letter 'V' that incorporates a stylized cyclist figure.
Social Media Intelligence
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