VESNA, a.s. logo

VESNA, a.s.

The Innocent

Vesna - váš partner pro kvalitní vybavení!

Retail·Home Furnishings·est. 1960·vesna.cz

Serves Homeowners seeking affordable and quality home textiles and furnishings

UbuntuReliablePracticalTraditionalFriendly11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityAffordabilityCustomer SatisfactionTradition

Color Intelligence

VESNA, a.s. anchors on a vivid Green (#00b546) as their primary brand signal, paired with Pink (#d70075), and accented by Gray. The palette leans warm — inviting and energetic.

#00b546

Primary

#221d1e

Background

#e1dfe0

Accent

#fdfbfc

Background

#d70075

Secondary

#9199a0

Accent

warm palette(4w/2c)Green · Gray · Pink

Typography

Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Ubuntu (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
UbuntuBodySans Serif
Aa
HelveticaHeadingsSans Serif
Aa
Arialsecondary_headingSans Serif
Aa
Segoe UIUISans Serif
Aa
RobotonavigationSans Serif

Logo Anatomy

VESNA, a.s. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

VESNA, a.s. is warm and approachable, simply spoken and accessible.

Warmth
75%
Confidence
65%
Enthusiasm
60%
Formality
55%
Urgency
40%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

bytovýtextilinteriéryspokojenébydlení

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

VESNA, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by VESNA, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Forest Green

Signature ColorSupporting

Used for the logo and some accents, conveying a sense of nature and freshness.

Consistency85%
WebsiteSocial
ActiveOccasional

Ubuntu

Typography CodeSupporting

Used for headings and body text, providing a modern and readable feel.

Consistency90%
WebsiteSocial
ActiveOccasional

Bytový textil a vybavení interiérů pro spokojené bydlení

CatchphraseSupporting

Repeated in the description and on the website.

Consistency90%
WebsiteSocial
ActiveOccasional

Vesna logo font

Typography CodeSupporting

The Vesna logo uses a distinctive, slightly italicized, handwritten-style font for the brand name.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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