What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
VIBA - Vilém Bárta anchors on a muted Blue (#798c98) as their primary brand signal, paired with Blue (#1f292d), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#798c98
Primary
#1f292d
Secondary
#3b4e76
Accent
#023896
Accent
#324349
Accent
#7c6449
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Libre Franklin (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
VIBA - Vilém Bárta uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.
Wordmark
rectangle
Text
3/10
Brand Character
VIBA - Vilém Bárta is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
product, stock
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ, communicating in 3 languages.
CZ
national
cs, en, de
VIBA - Vilém Bárta is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by VIBA - Vilém Bárta. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Blue (#023896)
Used in the logo and for key call-to-action buttons.
Montserrat
Used for headings, providing a modern and bold look.
Product Categories
Naming product categories with clear and descriptive terms.
VIBA Vilém Bárta
The company name is displayed in a clean, sans-serif font, with "VIBA" in a larger size than "Vilém Bárta".
Warehouse Interior
The website uses a photo of a warehouse interior as a background, suggesting the company's focus on distribution and storage.
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